Reactivation for Canceled Customers

2-email win-back sequence for lapsed customers.

2 emails7 daysTrigger: Policy canceled

Email 1: Get an unbeatable insurance quote, {{first_name}}

Send after 0 days

Subject: Get an unbeatable insurance quote, {{first_name}} Preheader: We can help you stay protected and save money at the same time Hey {{first_name}}, In this tough economy, many business owners have been trying to figure out ways to reduce their operating costs. A lot of times, cutting insurance coverage is the first thing that comes to mind. But saving a few bucks can backfire in the worst way possible if something goes wrong. We can help you stay protected AND save money at the same time. Even if you already have a new policy through another provider. Now you might be asking yourself: "How can {{agency_name}} help save me money? What if I go directly to a big insurance company instead?" When you go directly to any individual insurance company, they know you're only going to them. So they quote you a higher rate and don't give you any discounts. With {{agency_name}} by your side, we can get these insurance giants to compete for your business against each other. That, combined with our {{years_experience}} years of experience and unique process, allows us to always get you the best and lowest rate possible. That's how we can offer you up to {{number_of_carriers}} quotes from different companies, all at once, through just one quick phone call. Here's a refresher on worst-case scenarios you could face without current coverage: - A catastrophic accident leads to massive financial responsibility costing 7+ figures, or bankruptcy - A subcontractor's negligence causes costly damage or liabilities you pay out of pocket - Painful lawsuits drain your finances and reputation - Natural disasters leave you with a hefty rebuilding bill - Theft or loss of materials tarnish your good name and empty your pockets Don't let these nightmares become your reality. By working together, we can find you the ultimate insurance package that gives you the best protection at the most affordable rate. Ready to find out if you can save? Pick the policy you'd like to get a quote for: [Get a General Liability Quote] {{gl_quote_link}} [Get a Commercial Auto Quote] {{auto_quote_link}} [Get a Workers' Comp Quote] {{wc_quote_link}} An agent will call you after to confirm your info and go to work finding you the best deal. Stay safe and keep building! {{agent_name}} {{agency_name}} {{agent_phone}} P.S. We can help with more than just liability. We also quote commercial auto, builder's risk, umbrella policies, and more. Just call {{agent_phone}} and we'll check to see if you can save.

Email 2: Protect your business & wallet with a 15-minute call

Send after 7 days

Subject: Protect your business & wallet with a 15-minute call Preheader: See if you can save on any of your policies Hey {{first_name}}, You previously had a policy in place with us. I wanted to quickly check in and make sure you're still covered somehow. Today's tough times call for smart savings. Don't risk your business and potential bankruptcy if you don't have a current liability policy in place. {{agency_name}} can save you money while keeping you protected! Why should you go through {{agency_name}} for all your policies? We make insurance giants compete for your business, getting you up to {{number_of_carriers}} quotes in one quick call. Combined with our {{years_experience}} years of experience, we secure the best possible rates for you. Even if you have a current policy with another provider, we can see if we can get you a better rate than what you're currently paying - without sacrificing any coverage. Avoid nightmares like costly accidents, subcontractor issues, and painful lawsuits. We can help find the perfect insurance package for you in less than 15 minutes! To get started, pick the policy you'd like to get a quote for: [Get a General Liability Quote] {{gl_quote_link}} [Get a Commercial Auto Quote] {{auto_quote_link}} [Get a Workers' Comp Quote] {{wc_quote_link}} After you fill out the form, an agent will call you to confirm your info and go to work finding you the best deal. Stay safe, and stay protected! {{agent_name}} {{agency_name}} {{agent_phone}} P.S. We also offer quotes for commercial auto, builder's risk, umbrella policies, and more. Just call {{agent_phone}} and we'll check to see if you can save.